Mobile app development trends for 2018 need to be monitored

Staying unique and relevant in this competitive mobile app marketplace can be a challenge because of the flood of new apps that flood the App Store every day. The Google Play Store had 3.5 million apps at the end of 2017, with the Apple Store in second place at 2.1 million. Apps have become a billion-dollar industry that generates revenue for large and small businesses, and there are many stories of successful ventures starting from a great app. 2018 has seen the evolution of app development move to new frontiers such as artificial intelligence (AI) and the Internet of Things (IoT).

The technology industry giants are focusing on these ideas, among other things, at their annual Developers Conference. Microsoft has started their Build 2018 developer conference in Seattle and Google has just started their annual Google I / O 2018 conference. Both companies emphasize the great role of AI and IoT in their respective ecosystems. Here are a few more things that have been announced that set the trend for app development in 2018 and beyond.

Smart assistant

Developments in AI have paved the way for more smart voice assistants. It has improved mobile apps like recommendation engine, behavioral targeting and more personalized social experiences.

Google Assistant has now evolved into a more advanced AI that understands many levels of context and can interact with the user more like a human. It can now call companies that do not have an online presence and ask users to book a reservation with their representatives or ask about opening hours on holidays.

Cloud computing

The introduction of cloud computing has expanded the capabilities of apps by increasing their storage or computing capabilities and is no longer tied to the limitations of smartphones. Apps like Dropbox have provided similar cloud storage for both individuals and businesses for many years, and added additional features such as encryption and file or folder sharing.

Mobile and desktop synchronization

Mobile apps are supposed to replace desktop apps, but sometimes the best solution is better integration between the app and the desktop operating system. Windows 10 has announced a timeline that aims to interact seamlessly with iOS and Android phones to give you a more seamless experience when switching from phone to desktop, and vice versa. It allows you to send SMS or email from within Windows 10 and browse a shared webpage.


Internet-of-Things (IoT) is a term used to describe a system of devices connected to the cloud to enable apps to perform remote activities, automation and monitoring. There are many IoT products that were introduced by various manufacturers including integrated cameras and smart devices.


The growing popularity of Bitcoin has highlighted the importance of blockchain technology, which is the backbone of cryptocurrency. Blockchain is an open, electronic laser that is constantly updated and shared with the Internet community. It shows all transactions that take place with cryptocurrencies such as Bitcoin so that it has a universal record of movement. Its open nature ensures security from fraud and makes it an attractive alternative to mobile banking and e-commerce app solutions.